About Drexel University Online

Career Opportunities 

Drexel eLearning, Inc. (DeL) is a wholly-owned for-profit subsidiary of Drexel University, specializing in innovative, Internet-based distance education programs for working professionals and corporations in the US and abroad. A pioneer in online education, Drexel has offered programs online since 1996.

Come join our team. Current open positions include:

• Business Analyst and CRM Administrator 1 or 2 
• Business Development Associate 
• Data Analyst 1 Or 2 
• Event and Trade Show Manager 
• VP of Marketing  
• Web Developer 1 

BUSINESS ANALYST AND CRM ADMINISTRATOR 1 OR 2 

BUSINESS DEVELOPMENT ASSOCIATE 

  The Business Development Associate manages assigned small to mid-sized partner accounts to increase account penetration as well as enrollments on a quarterly basis.

Responsibilities include but are not limited to:
• Manage Drexel eLearning’s health system, corporate, education, and association partner accounts with 1,000+ employees or members.
• Develop and execute enrollment cultivation strategies for local, regional, and national partners.
• Interface with senior level decision makers within assigned partners to increase account penetration to generate enrollments.
• Deliver sales presentations to decision makers as well as employees within assigned customer base.
• Coordinate visits and marketing activity to assigned partners monthly.
• Build and maintain external client relationships.
• Act as corporate liaison between assigned partners and Drexel e-Learning, Inc. (DeL).
• Attend annual meetings, trade shows, conferences and on-site client visits to increase brand awareness within partner accounts.
• Uncover and identify new business opportunities for partner educational initiatives.
• Develop enrollment forecasts quarterly for assigned partner accounts.
Requirements:
• Bachelor’s degree from a four year college or university, preferably in Marketing, Business, or Communications.
• 2 to 3 years of professional account management and sales experience
• Strong interpersonal skills
• Outstanding presentation skills
• Ability to work independently and as part of a team
• Self starter
• Relationship builder
• Travel Required
• Experience in education a plus
Computer Skills: 
                                               
To perform this job successfully, an individual should have knowledge of Contact Management systems; Database software; Internet software; Spreadsheet software and Word Processing software.

Travel:                             

Must be able to travel up to 60% of the time including overnight trips.

The Data Analyst provides Analysis, Data Management and Administration to support the Marketing and Business Development operations of Drexel eLearning, Inc. (DeL) by developing and maintaining deep and broad understanding of our data and improving our ability to use this data to inform both tactical and strategic decisions. Working with both business and technical staff and managers, the Data Analyst will work to enhance our representation of data about leads, campaigns, and financial costs. The Data Analyst will develop reports and dashboards using our Business Intelligence System.

In addition to improving the quality of DeL’s data, the Data Analyst will design and specify improvements to interfaces between databases and systems, including 3rd-party products and services. The Data Analyst will work with IT and Business stakeholders to evaluate and compare 3rd-party products and services and to design custom-developed applications. The individual in this role will possess, develop and maintain expertise in the SQL Server, SaIesforce.com tools and other data management, analysis and reporting tools.

Duties and Responsibilities 

• Support and extend existing data warehouse and business intelligence system.
• Analyze reports, troubleshoot problems and ensure accurate and complete reporting from data collection, aggregation
  and allocation including data correction requirements.
• Perform basic statistical analyses for projects and reports.
• Identify, analyze and interpret trends or patterns in complex data sets.
• Create and present quality dashboards.
• Analyze business requirements, recommend and help implement best business practices.
• Participate in the development of the Data Architecture, Vision and IT Roadmap.
• Research, analyze, recommend and implement new data management and analysis processes, tools, applications,
  systems and techniques. 
• Assist in many phases of the application and database development lifecycle, from requirements gathering and
  documentation, to design, testing, and training on varied projects. 
• Produce accurate technical documentation and other specifications required to implement and support new and existing applications
  and their Interfaces.
• Non-supervisory project leader, may select team members and assess capabilities, provide technical training,
  provide information necessary to meet work, project or program objectives, evaluate program or project performance.
• Other duties as assigned. 

Qualifications 

For level 1 position:  

•Bachelor's Degree or equivalent experience in Computer Science, Information Technology or related field.

•1-3 years’ experience managing and manipulating data using Microsoft SQL Server.

For level 2 position: 

•Master's Degree or equivalent experience in Computer Science, Information Technology or related field.

•3-6 years’ experience managing and manipulating data using Microsoft SQL Server.

For level 1 or 2 position:  

•Excellent interpersonal and written communications skills. 

•Demonstrated history of working with groups and teams. 

•Experience designing relational databases for online transactions, batch and analytic processes a plus.

•Salesforce.com experience a plus.

 Please forward resume, cover letter to Maribeth Higgins, Human Resources Manager(meb58@drexel.edu). 

Human Resources Department
Drexel University Online - A Better U. 

(215) 895-0503 (HR Manager – M. Higgins) 

Meb58@drexel.edu 

(215) 895-0530 (HR Assistant – S. Lewis) 

srl46@drexel.edu 

(215) 895-0932 (FAX) 

Responsibilities include but are not limited to:
 

•          Work with Business Development and Marketing teams to identify events and trade shows relevant to key vertical markets 
•          Develop an event and trade show management internal and external process  
•          Manage company-wide event schedule including webinars, vertical market events and trade show 
•          Work with conference/event planning team to coordinate logistics and deliverables for trade shows. 
•          Work with vendors, e.g. exhibit house, venues, printers, etc., to ensure timely, cost effective execution. 
•          Manage sponsorship schedule including working with internal partners on upcoming sponsorship activity. 
•          Assist in creation and send of pre-show and post show as well as event communications. 
•          Develop staffing and pre-conference/event training schedules. 
•          Travel to and support onsite execution and management of key events, including set up and take down. 
•          Track expenses and assist in complete financial reconciliation. 
•          Maintain show schedules, project checklist and processes through exhibit management templates. 

Requirements:
 

•          Bachelor’s Degree required 
•          Four to five (4 - 5) years of experience in trade show/events 
•          Ability to work in a fast paced environment, with multiple and changing priorities while maintaining strong focus on execution and results. 
•          Strong interpersonal and collaboration skills with an ability to communicate at all levels of an organization both internally and externally. 
•          Excellent written and verbal communication skills, including presentation skills. 
•          Strong organizational and planning skills. 
•          Detail-oriented with excellent follow-up, budgeting, and time management skills. 
•          Adept at handling multiple complex projects simultaneously under pressure to meet tight deadlines. 
•          Project management expertise 
•          Knowledge of marketing communications and graphics a plus
   

 Please forward resume, cover letter to Maribeth Higgins, Human Resources Manager (meb58@drexel.edu). 

VP of Marketing  

The VP, Marketing leads a cross-functional marketing team charged with increasing consumer awareness and generating new student starts through data-driven marketing campaigns.  This position manages 3 core functions within the organization: Product Strategy & Media, Marketing Analytics, and Creative Services.  Operating as a shared service, these 3 teams support new student growth by working closely with Business Development, Enrollment Services and IT.  In addition, the VP, Marketing works with the executive team to develop strategies and products that will create new revenue opportunities. This position reports to the SVP, Marketing & Business
development..  Responsibilities include, but are not limited to, the following:

• Develop and manage overall strategy for product and promotion
   
• Design innovative marketing campaigns based on product knowledge, consumer research, data and past performance
   
• Provide regular reporting to the executive team
   
• Provide guidance in all strategic business growth; research, analyze, and monitor
  financial, technological, and demographic factors to capitalize on market
  opportunities and minimize effects of competitive activity
   
• Establish aspects of brand and creative strategies
   
• Work in conjunction with other business units to develop highly visible PR and Communication strategies
   
• Create and implement marketing plans in terms of

1. new student acquisition
    
2. lead cultivation programs
    
1.   Lifetime value and retention initiatives

• Oversee marketing team’s activities in internet marketing, search marketing (paid and organic), email marketing, direct marketing, traditional advertising campaigns, website development, lead cultivation database, CRM, telemarketing scripts, market research
   
• Develop annual forecast and five-year growth plan with management team
   
• Contribute to executive projects as assigned by the SVP
   

Requirements: 

• At least 10 years marketing experience in online display advertising, SEM direct-response marketing, traditional marketing, CRM, and PR and Social Media
   
• Emphasis on customer acquisition/lead generation/lead conversion and ROI-driven objectives.
   
• Ableto analyze and identify trends in data to produce continuous improvement cycle
   
• Can lead cross-functional teams to achieve business goals and objectives
   
• Prior management experience in leading or building a large, multi-function marketing team
   
• Strong project management skills and ability to champion projects across the organization
   
• Excellent problem solving and creative thinking skills
   
• Ability to challenge conventional thinking and develop breakthrough programs and campaigns
   
• Strong attention to detail
   
• Previous experience marketing in the education vertical is a plus, but not required
   
• BA/BS in Marketing or related field required; MBA or equivalent experience preferred
   
• Excellent written & verbal communication and presentation skills
   
• Strong skills in Excel and analytics reporting tools
   

Drexel e-Learning, Inc. offers competitive salaries and incentives, a comprehensive benefits package, an exciting collaborative work environment, and outstanding opportunities for growth.

Drexel e-Learning, Inc. is an Equal Employment Opportunity Employer.

 Please forward resume, cover letter to Maribeth Higgins, Human Resources Manager(meb58@drexel.edu). 

The Web Developer 1 provides Web design and development to support the Marketing and Business Development operations of Drexel eLearning, Inc. (DeL) by maintaining and continuously improving the overall technical quality of DeL’s web applications and content management system. This includes web site administration, business requirements analysis, evaluations and comparisons of 3rd-party products, as well as the design, implementation and maintenance of custom-developed applications. The individual in this role will build and maintain expertise in HTML5, CSS, Responsive Design, the Ektron Content Management System, Microsoft .NET and SaIesforce’s Force.com tools and platforms.  

Essential Duties and Responsibilities include the following. Other duties may be assigned.
 

• Participate in the development of DeL’s Web Architecture, Vision and IT Roadmap. 
• Analyze business requirements, recommend and help implement best business practices. 
• Develop business “use case stories” and design specifications for off-the-shelf and custom applications. 
• Research, analyze, recommend and implement new processes, tools, applications, systems and techniques. 
• Assist in all phases of the web application development lifecycle, from requirements gathering and documentation, to design, development, testing, and implementation on varied projects. 
• Produce accurate technical documentation and other specifications required to implement and support new and existing applications and their Interfaces. 
• Other duties as assigned. 

Quality Assurance and Testing 

• Responsible for participation in departmental and corporate programs for Quality Assessment and Improvement, identifying opportunities to improve services and applications, making recommendations and implementing actions as appropriate and consistent with the goals of Operations. 
• Contribute to usability testing efforts, from developing test plans, as well as evaluating the results and incorporating feedback into the design.
   

Qualifications 

• Bachelor's Degree or equivalent experience in Computer Science, Information Technology or related field. 
• 1-3 years experience designing and developing web sites and applications. 
• Excellent interpersonal and written communications skills. 
• Demonstrated history of working with groups and teams. 
• Experience programming in Microsoft .NET a plus.
   

Drexel e-Learning, Inc. offers competitive salaries and incentives, a comprehensive benefits package, an exciting collaborative work environment, and outstanding opportunities for growth. 

Drexel e-Learning, Inc. is an Equal Employment Opportunity Employer. 

 Please forward resume, cover letter to Maribeth Higgins, Human Resources Manager(meb58@drexel.edu)